When the spotlight shines brightest, En Pointe Events delivers. Trusted with iconic events spanning fashion, festivals, food & wine, and football, we understand the unique demands of the major event stage.
Our meticulous planning and creative know-how ensure every detail
contributes to a truly extraordinary experience.
shop the city
world's longest LUNCH / BRUNCH
santa's workshop
now or never
MFWF QVM FESTIVAL HUB
MELBOURNE FASHION WEEK
MAJOR EVENTS
When the spotlight shines brightest,
En Pointe Events delivers. Trusted with iconic events spanning fashion, festivals, food & wine, and football, we understand the unique demands of the major event stage.
client
event
guests
CITY OF MELBOURNE
MELBOURNE FASHION WEEK 2019 - 2023
10,000 PARTICIPANTS
MELBOURNE FASHION WEEK
For the past five years, En Pointe has designed and executed the guest experience and creative theming for Melbourne Fashion Week.
In 2021, during the second year of the pandemic, we successfully created a COVID-safe festival that supported local suppliers and hosted runway shows across multiple sites in Melbourne’s CBD. Our team hand-picked suppliers who had been affected by the pandemic, ensuring they could deliver outstanding products and services.
This multi-location, week-long festival is reimagined every year, with En Pointe designing cohesive and flexible guest arrival spaces and VIP lounges across the varying venues with each location reflecting the festival’s brand messaging and colour guide.
OUR INVOLVEMENT
CREATIVE CONCEPT
EXECUTION & EVENT DELIVERY
EVENT STYLING
CUSTOM BUILD DESIGN & INSTALLATION
SUPPLIER MANAGEMENT, EVENT LOGISTICS
& RISK MANAGEMENT
GRAPHIC DESIGN
FLORAL DESIGN
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En Pointe has been a valued creative partner of the Melbourne Fashion Week (M/FW) program for several years, delivering bespoke creative theming and styling across our premium runway and corporate hospitality lounge programs. Their expertise in environmental design and event styling has truly elevated the overall aesthetic and atmosphere of signature M/FW events and experiences.
CLIENT
Melbourne Fashion Week
KIND WORDS
Working with Rocco, Cass and the entire team at En Pointe is always a pleasure and a genuine experience of creative collaboration. They approach every task, and challenge, with energy, expertise and enthusiasm, consistently delivering above and beyond to ensure best results for the project. Their professionalism, reliability, flexibility and dedication to exceeding expectations make them a valuable partner in bringing our events to life with style.
Their innovative ideas, style and attention to detail have consistently wowed both guests and stakeholders, leaving a lasting impression on all who attend. Their passion for their work is evident in every project they undertake, and their commitment to excellence shines through in the exceptional results they deliver. En Pointe's unique creative style always adds a touch of magic to our events, creating stylish unforgettable experiences for everyone involved.
client
event
guests
MELBOURNE FOOD AND WINE FESTIVAL
World’s Longest Lunch & World’s Longest Brunch 2018 - 2024
3,000 GUESTS
WORLD’S LONGEST
LUNCH / BRUNCH
Known as the most iconic Melbourne Foodie event and additionally, the new kid on the block: World’s Longest Lunch and Brunch.
It takes an army to create the World’s Longest Lunch and we are tasked with executing it twice (Lunch and Brunch). Over two consecutive days, we create two completely different events, with the only commonality being the tables and chairs!
For the past six years, En Pointe has been tasked with creating a uniquely Melbourne experience that reflects the ethos of each year's chefs at this annual event. We handle the creative concept, overall styling and detailed preparations, including tablescapes, menu design, floral arrangements, media walls, roving musicians, and furniture. The two days include execution and pack down, as well as the direction and supervision of multiple suppliers. The result is an elevated and refined event that receives much acclaim and positive media attention.
OUR INVOLVEMENT
CREATIVE CONCEPT
EXECUTION & EVENT DELIVERY
VISUAL MERCHANDISING & EVENT STYLING
CUSTOM BUILD DESIGN & INSTALLATION
SUPPLIER MANAGEMENT, EVENT LOGISTICS
& RISK MANAGEMENT
AV & STAGING
GRAPHIC DESIGN
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Known as the most iconic Melbourne Foodie event and additionally, the new kid on the block: World’s Longest Lunch and Brunch.
It takes an army to execute the World’s Longest Lunch and we were tasked to execute it twice in 2022 and 2023, over two consecutive days, with the second iteration being a brunch. The only commonality across the two being the tables and chairs! Having worked on this annual event for the last six years, the brief is to be uniquely Melbourne and incorporate the ethos of the respective year’s chefs. En Pointe produces the creative concept and overall styling of the event, while in continuous consultation with MFWF. Leading up to the events, we design and organise the tablescapes, menu design, floral arrangements, media walls, roving musicians and furniture. The two days then include execution and pack down, including the direction and supervision of suppliers and table styling. The result is an elevated and refined event that receives much acclaim and positive media attention.
client
event
guests
CITY OF MELBOURNE
SHOP THE CITY 2022 / 2023
10,000 PARTICIPANTS
SHOP THE CITY
Shop The City, an annual initiative from the City of Melbourne, is headquartered at the Concierge Hub, a central location that provides shoppers with special deals, discounts, and freebies! This custom designed and built hub was designed to showcase the multifaceted promotion and included 50 labelled shop keys, corresponding with various prizes which were given to eligible shoppers across the weekend. The Concierge experience was further enhanced through curated entertainment and activations around the Concierge Hub to draw even more attention to the promotion! This campaign also included pop-up carts situated at twelve retail sites across the CBD.
OUR INVOLVEMENT
CREATIVE CONCEPT & CAMPAIGN IDEATION
VISUAL MERCHANDISING & EVENT STYLING
CUSTOM BUILD DESIGN & INSTALLATION
SUPPLIER MANAGEMENT, EVENT LOGISTICS
& RISK MANAGEMENT
EXECUTION & EVENT DELIVERY
ENTERTAINMENT MANAGEMENT
GRAPHIC DESIGN
FLORAL DESIGN
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client
event
guests
MELBOURNE FOOD AND WINE FESTIVAL
MELBOURNE FOOD & FESTIVAL
QUEEN VICTORIA MARKET FESTIVAL HUB
17,000
MELBOURNE FOOD & FESTIVAL
QUEEN VICTORIA MARKET FESTIVAL HUB
Celebrating the festival's 30th anniversary, Melbourne Food and Wine hosted a week-and-a-half-long event at the Queen Victoria Markets. Each day and night, we transformed the market space with themed interior designs and interactive elements, providing a multi-sensory experience for guests.
The program included diverse events such as a family-friendly pasta fair called The Big Spaghetti, a rock 'n' roll celebration of plant-based eating and drinking named Welcome to the Jungle, an all-you-can-eat hot chip party, and Snacktown which showcased the city's best snacks and bites under one roof.
OUR INVOLVEMENT
EVENT MANAGEMENT & PRODUCTION
CREATIVE CONCEPT
VISUAL MERCHANDISING & EVENT STYLING
BRAND EXPERIENCES & ACTIVATIONS
EXECUTION & EVENT DELIVERY
SUPPLIER MANAGEMENT, EVENT LOGISTICS
& RISK MANAGEMENT
GRAPHIC DESIGN
FLORAL DESIGN
SUSTAINABLE SOLUTIONS
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client
event
guests
CITY OF MELBOURNE
NOW OR NEVER FESTIVAL
150,000
NOW OR NEVER
Now or Never. Art. Ideas. Sound. Technology.
With over 150,000 visitors over a 17-day long program, the
Now or Never Festival was a feast for the eyes and ears and featured pioneering audio and visual art, performances and digital culture.
En Pointe created ‘The Odyssey’, a futuristic portal featuring infinity illusion walls which led to the Neversphere, a space filled with oversized orbs and a 360-degree mirrored lounge bar. A giant pink monolithic structure stood tall as the festival signifier. The custom-built structure could be seen from afar and allowed for event branding and social media sharing.
OUR INVOLVEMENT
CREATIVE CONCEPT
EXECUTION & EVENT DELIVERY
VISUAL MERCHANDISING & EVENT STYLING
CUSTOM BUILD DESIGN & INSTALLATION
SUPPLIER MANAGEMENT, EVENT LOGISTICS
& RISK MANAGEMENT
AV & STAGING
GRAPHIC DESIGN
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client
event
guests
CITY OF MELBOURNE
SANTA’S WORKSHOP
18,500
SANTA'S WORKSHOP
Santa’s Workshop at Howey Place was an interactive experience where guests were treated to the ultimate Christmas experience and ended with a meet and greet with Santa.
The Workshop comprised of a custom shop fit out, where we transformed a dilapidated former clothing store front into a magical space that Santa called ‘home’ for a month. Featuring custom freestanding walls, draping, window decals, carpet flooring, fairy lights and a custom-soundscape, the space was transformed and provided a multi-sensory experience for children and adults alike. Catering to the fantasy aspect of Christmas, the installation included magical elements such as a Christmas clock, moving trains, a nutcracker conveyor belt, Elf workbench, styled toy shelves, Christmas trees and a North Pole communication centre.
OUR INVOLVEMENT
END-TO-END EVENT MANAGEMENT & PRODUCTION
CREATIVE CONCEPT
EXECUTION & EVENT DELIVERY
VISUAL MERCHANDISING & EVENT STYLING
BRAND EXPERIENCES & ACTIVATIONS
CUSTOM BUILD DESIGN & INSTALLATION
SUPPLIER MANAGEMENT, EVENT LOGISTICS
& RISK MANAGEMENT
GRAPHIC DESIGN
SUSTAINABLE SOLUTIONS
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